Musings of a mobile marketer: What do you do when your boss is an algorithm?

Musings of a mobile marketer: What do you do when your boss is an algorithm?: I was lucky enough to go to Business of Software's great event in London with entrepreneur and best-selling author, Eric Ries, talking a...

One of the questions that was asked approximately 250 times in an audience of 530 when we put our Eric Ries Lean Startup talk together in London this January (link to video and Q&A here), went along the lines of, “Yeah, yeah yeah, but this doesn’t actually effect us as we’re too big to be Lean.”

I wish I had read this article by Sukumar Rajagopal, CIO of Cognizant on the Pursuit of Employee Delight before then.

http://thebln.com/2012/06/the-lean-startup-virus-mutates-this-time-its-bigger-than-ever/

We’re delighted to be hosting Ken Segall, Apple’s ex Creative Head and Marketing Director at our CEO Tales held at Imperial College London, 6-9.00pm on 31st May. We asked everyone that registered what question they would like to ask Ken. With over 200 people registered now, we thought it was time to have a look at some of the questions and we thought we would share them. While, ”What was Steve Jobs’ most annoying trait?’ amused us, we’re not sure it will make the cut.

http://thebln.com/2012/05/what-was-steve-jobs-most-annoying-trait-other-questions-for-ken-segall-ceo-tales-london-31st-may/

Alternative forms of finance – interview with Ed Orr, co-Founder & Chairman, Mr & Mrs Smith Bond Issue as an alternative to venture funding or an AIM flotation. Interesting idea for the right kind of business.

http://thebln.com/2012/05/alternative-forms-of-finance-interview-with-ed-orr-co-founder-chairman-mr-mrs-smith-bond-issue/

Can Apple be as successful without Steve Jobs leading the way?

Our next BLN CEO Tales in London on 31st May with Ken Segall is proving exceedingly popular. Not only is Ken sharing one of the few ‘insider’s views’ on why Apple has been the phenomenal success over the past 15 years, his book, ‘Insanely Simple, the obsession that drives Apple’s success‘, has just hit the New York Times bestseller list with some rave reviews.

We were delighted when he agreed to write a guest blog for us and as we’ve asked each registered attendee to send us a question for Ken, we decided to ask him to pick one and answer it here. it is probably one of the most common questions asked about Apple.

Here’s his response…

http://thebln.com/2012/05/guest-blog-ken-segall-ex-head-of-marketing-at-apple-the-future-of-a-jobs-less-apple/

Daily Telegraph announces paid content for mobile at BLNMiM

http://thebln.com/2012/03/the-death-of-paywalls-has-been-greatly-exaggerated-now-everyone-is-doing-it/

Intellectual property is not just for the benefit of American entrepreneurs and investors. Others have rights too.

http://thebln.com/2012/03/intellectual-property-is-not-just-for-the-benefit-of-american-entrepreneurs-or-corporates/